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Case Study · Pennsylvania Convention Center
At the American Society of Anesthesiologists (ASA) annual conference in Philadelphia, we ran a high-volume, instant-delivery headshot lounge. Here’s the breakdown and takeaways:
A sponsor at the ASA annual conference wanted their booth to be the busiest on the floor — and to turn foot traffic into real conversations, not just badge scans. They needed a draw that was genuinely useful to attendees and that required a stop at the booth to claim.
We built and staffed a branded headshot lounge inside the Pennsylvania Convention Center. The mechanic was simple and effective: to get a professional headshot, each attendee first picked up a ticket at the sponsor’s booth. That one step drove a steady line to the sponsor, created a natural conversation with their team, and qualified everyone who walked over to the lounge.
At the lounge, a real photographer and full lighting setup captured each attendee in seconds. Every finished headshot was retouched and delivered instantly by text or email — branded with the sponsor’s booth information, so their name landed in the attendee’s inbox right next to a photo the attendee would actually use and share.
A professional headshot is one of the few booth giveaways that keeps working long after the show closes. Every time an attendee updates their LinkedIn, the sponsor’s branded delivery goes with it. Pairing that lasting value with a ticket pickup at the booth turns a nice perk into measurable booth traffic and a reason for every visitor to stop and talk.
A staffed, professional headshot station run at your event or a sponsor booth. Attendees get a polished, retouched headshot in minutes, delivered instantly to their phone or inbox, with no appointment and no studio trip.
We gate the experience with a ticket. To claim a headshot, each attendee first picks up a ticket at the sponsor booth, so every headshot begins with a booth visit and a real conversation. At the ASA conference this kept a steady, qualified line at the sponsor.
On the spot. Each finished, retouched image is sent to the attendee by text or email within moments of being taken, so they can post it before they leave the floor.
Yes. Every delivery is co-branded with the sponsor or host information, so your brand travels with a photo the attendee actually keeps and uses on LinkedIn.
The lounge is built for high-volume, continuous throughput. At the ASA annual conference at the Pennsylvania Convention Center we delivered more than 700 headshots and captured over 3,000 images.
Yes. We are Philadelphia based, work the Pennsylvania Convention Center regularly, and travel nationwide for multi-day conferences and trade shows.
Tell us your show dates, venue, and goals and we’ll design a headshot lounge that draws the line to your booth.
